Let's face it - social media can feel like a necessary evil for video production businesses. You know you need to be "out there," but the thought of dancing on TikTok or posting daily Instagram stories makes you want to hide behind your camera.

Good news: you don't have to do any of that to use soc...

Let's cut to the chase - you're great at making videos, but getting found online feels like a whole different mountain to climb. The truth is, having a strong online presence isn't optional anymore for video production companies - it's essential.

But here's the good news: you don't need to be on ev...

Let's be real - most of us got into video production because we love the creative side of things. But as your business grows, you quickly realize that creativity alone won't cut it. You need systems and workflows that actually work.

I've seen it time and again with video business owners in our comm...

Marketing your video business makes a lot of us squirm. But you know what's even harder? Pitching your services to potential clients. If you're like most video pros I know, you'd rather be behind the camera than trying to "sell" yourself in a meeting.

But here's the truth - landing great video prod...

Marketing your video business makes a lot of us squirm. If you're like most video pros I know, you'd rather be behind the camera creating awesome content than thinking about marketing strategies. But here's the truth - even the most talented filmmakers need effective marketing to grow their business...

Want to hear something embarrassing? When I first started my video business, my entire marketing strategy was basically "post cool stuff and hope someone notices." Cringe, right?

I'd do these one-off promotional pushes, cross my fingers, and wonder why I wasn't drowning in dream clients. But here's...